Habitat for Humanity, Madison County

Executive Director Coaching, Design, Print Marketing, Digital Marketing

Habitat for Humanity of Madison County needed help with marketing, donor development and website design. We are honored to partner with this amazing organization to give them the foundation and strategy needed to connect with current donors and the future generations. Because of our efforts, we have so far been able to help them exceed their annual budget goals for General Donations.

Services

Updated Web Site Content and Layout
Executive Coaching & Consulting
Integrated Online Giving Platform
Print and Digital Marketing

Spring Mailer Design

Creative Process

We worked hand-in-hand with the Executive Director and their Director of Operations to update their website, integrate their donor management system, and re-vitalize their print mailing campaigns. We also integrated analytics and digital marketing strategies to help them expand their reach and increase their growth.
For a Non-Profit to effectively communicate with their target markets, they need quality design, compelling stories of impact and a consistent presence in front of their target market.

It is essential to implement a multi-faceted (online and offline) approach to facilitate word-of-mouth growth.

Executive Coaching

We have spent many hours coaching the HFHMC leadership in marketing and donor development areas. They trust our advice and it is thrilling to watch them grow.

New Site Content

While we were unable to completely redesign their website and branding because of affiliate requirements, we worked to give them a fresh, modern look and a clear presentation of their mission and impact.

Print and Online Marketing

We created an end-of-year mailer that increased gifts by 110%. Their online marketing has increased their visibility immeasurably since they had no online presence to speak of prior.

Integrated Giving Platform

With moving to a new giving and volunteer managment system, it was important to create a site that supported and integrated well with the donor pages.

The Success Story

The success of Habitat for Humanity isn’t measured in numbers alone, but also by lives changed. They impact the lives of donors, volunteers and of course, of the families who earn the right to be a HFH homeowner! Their mission to end substandard housing one community at a time is something we 100% stand behind and we are thrilled to be even a small part of this amazing organization’s story!

Impressions

424,000+

CPM

$7.59

Donations

Goal Exceeded!

Homes Built

8+

Product Features

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Creative Design

Responsive Design

Integrated Booking and Team Managment

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